Boost! Blog

Fuel For thought

Boost! Collective Marketing BlogBoost! Collective Blog: Need some fuel for thought?

The Boost! team, along with a few guest bloggers, share insights on diverse issues that shape communications across traditional and digital channels. We draw from our experience working for and with commercial and not-for-profit organizations of all sizes. With the Boost! Collective Blog, we’re committed to bringing you our best thinking while giving you the opportunity to get to know us a little better.

Truth to power: Let’s define a theory of climate change

Truth to power: Let’s define a theory of climate change

By Jacqueline Koch Translating the story of our time starts with a single word Sun and smoke! If you weren’t from the Emerald City, you’d think this was the big draw for this weekend’s Hempfest. If you are from the Emerald City, then you know better. Sun and smoke...

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A tiny book to inspire storytelling in your team

A tiny book to inspire storytelling in your team

By Janinne Brunyee At Boost! Collective, we are committed to the art of storytelling. Why? Because we believe that an engaging story energizes your audience to act. It drives results by providing meaning and purpose to the work of your organization. Our goal, and a...

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The power of a personal story to ignite your investor pitch

The power of a personal story to ignite your investor pitch

By Janinne Brunyee While listening to the speakers pitching their startups at the first ever Seattle Female Founders Alliance Founders Showcase last week, I had an important realization: I was much more captivated by the pitches that were framed by the speaker’s...

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IN THEIR OWN WORDS

IN THEIR OWN WORDS

The story of how two women devised a grand plan to help level the playing field for women   We first met Amy Nelson and Kim Peltola at a workshop we hosted on messaging and storytelling at the end of last year. They told us about this crazy idea they had to start...

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Tell me story: I need to escape the news

Tell me story: I need to escape the news

By Christopher Ross Few people dispute the effectiveness of storytelling. Whether it’s an anecdote of how a story silenced a room filled with people, or how neuroscientists use MRI’s to demonstrate how our brains light up and react to stories. From Harvard Business...

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