Making the World a Better Place: Global Washington and Boost Join Forces

annual report

It’s that time of year! UNGA, and it’s the launch of the Sustainable Development Goals.

Time to think about a few other items: Giving back. Paying it forward. Or stepping up as a good corporate citizen. However you want to frame it, each member of Boost! Collective holds a deep commitment to  advancing positive change. As luck would have it, our hometown offers us fertile ground and much inspiration. Seattle is a recognized epicenter of global health, cutting-edge research and an extraordinary assortment of development organizations—from cancer and infectious diseases to land rights, disaster relief and new technologies to address the root causes of poverty.

We recognize that to tackle any tough problem, cross sector collaboration is an invaluable tool and we draw strength from diversity. We founded our collective of professionals—each with varied skills and interests—on this principal. Every day, for each client, it reaffirms the maxim: The whole is greater than the sum of the parts.

With this in mind, we found it fitting to be joining forces with Global Washington. An organization supporting the global development community in Washington state, Global Washington connects, strengthens and promotes the work of 170 members engaged in creating a more equitable world including the Bill and Melinda Gates FoundationPATHPricewaterhouseCoopers and Mountain Safety Research We are honored to contribute to the growing momentum of their work and supporting the production of the 2014 Global Washington annual report is just one way we can do this.

At Boost! we’re optimists. We are doers. We’re passionate and we’re motivated. Like Global Washington, we’re firm believers in the power of collective impact.

Why workplace culture matters (now more than ever)

corpculture
 By Gretchen McLaurin
As magazine publishers face increasing pressure to reinvent themselves for the digital age, they are challenged to secure the skill sets they need to compete against digital natives that aren’t held back by old school thinking. Corporate culture can be a powerful tool for attracting and delivering more agile and motivated employees, especially Millennials. A corporate culture has to work for the company as well as its customers. With a strong culture, you can hire for fit, train for skills, and let culture fill in the gaps when the unexpected occurs.

As magazine publishers face increasing pressure to reinvent themselves for the digital age, they are challenged to secure the skill sets they need to compete against digital natives that aren’t held back by old school thinking. Corporate culture can be a powerful tool for attracting and delivering more agile and motivated employees, especially Millennials. A corporate culture has to work for the company as well as its customers. With a strong culture, you can hire for fit, train for skills, and let culture fill in the gaps when the unexpected occurs.

The need for a codified corporate culture becomes clear when you consider how the internet and, more importantly, social media amplify employee and brand mistakes. Misunderstanding a hashtag reference or picking a questionable image might not be eliminated, but culture can inform employee choices and set expectations for promoting the brand and serving customers.

This is nothing new

In 1951 post-World War II Japan, Dr. W. Edwards Deming was honoured with the Deming prize, aptly named for him as the first recipient. Working on reconstruction with the US Army, Deming was instrumental in helping the Japanese rebuild their economy. His 14-point philosophy on continuous process improvement starts with ‘creating constancy of purpose’, and ‘adopting the philosophy’. He urged management to ‘take on leadership for change’. These principles, in conjunction with his expertise in statistics, helped companies like Toyota and Sony achieve international success in product development.